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MARKET AND COMPETITOR INSIGHTS

WHAT - SO WHAT - NOW WHAT 

Business changes at an ever-accelerating pace. Companies need a comprehensive overview across competitors, geographies and time to respond and anticipate their operational needs.

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Our research delivers the "what", the analyses interpret the "so what" and our implications and recommendations outline the "what next"

Congress research

  • In-depth primary research at congresses

  • Immediate feedback on competitive data release

  • Competitor messaging and counter-messaging insights

marketing and commercial

  • Research marketing, sales and commercial strategies / tactic

  • Benchmark commercial organisations and resourcing

  • Analyse launch readiness 

business development

  • Due diligence research and independent analysis

  • Competitive landscape deep dives

  • Partnering and licensing assessments

Competitive simulations

  • Full service workshop design, facilitation and reporting

  • Briefing books, exercises and summary outputs

  • Competitive simulations and wargames

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