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MARKET AND COMPETITOR INSIGHTS

WHAT - SO WHAT - NOW WHAT 

Business changes at an ever-accelerating pace. Companies need a comprehensive overview across competitors, geographies and time to respond and anticipate their operational needs.

Our research delivers the "what", the analyses interpret the "so what" and our implications and recommendations outline the "what next"

Congress research

  • In-depth primary research at congresses

  • Immediate feedback on competitive data release

  • Competitor messaging and counter-messaging insights

marketing and commercial

  • Research marketing, sales and commercial strategies / tactic

  • Benchmark commercial organisations and resourcing

  • Analyse launch readiness 

business development

  • Due diligence research and independent analysis

  • Competitive landscape deep dives

  • Partnering and licensing assessments

Competitive simulations

  • Full service workshop design, facilitation and reporting

  • Briefing books, exercises and summary outputs

  • Competitive simulations and wargames

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